Design Philosophy Rooted in Holistic Movement

Momo Design Lab seamlessly blends holistic wellness, nature-inspired aesthetics, and functional innovation into modern sportswear. Unlike traditional activewear brands that prioritize performance or fashion separately, Momo Design Lab redefines movement as a form of healing, self-expression, and connection to nature.

Alex Johnson

From delivering mail to delivering dreams—this isn't just a story; it's my journey.

For over a decade, I explored the world of outdoor fashion design at The North Face, where mountains were muses and adventure was the guiding thread woven through every garment. Yet, life had its own unpredictable trails to navigate, and mine led me from the design studio to the streets, becoming a USPS mail carrier. This career shift wasn't just about delivering packages; it was about understanding life's journeys intimately—each letter, a story; each parcel, a fragment of someone's hopes or memories.

But my own dreams were never sidelined. With every step on my postal route, I envisioned a future where functionality, beauty, and a touch of magic would redefine how we experience the outdoors. Battling my own health challenge—myasthenia gravis—I realized more profoundly the need for clothing that adapts, supports, and inspires resilience.

Thus, Momo Design Lab was born.

At the intersection of bohemian spirit, military durability, hippie freedom, and classic elegance, my creations aren't just clothes—they're companions on your life's adventures. Every piece tells a story of craftsmanship, intention, and a whisper of enchantment designed to empower you to embrace nature and your authentic self.

My mission is more than fashion; it's about igniting that magical spark in every person who wears Momo. Whether you're conquering trails or navigating life's unpredictable paths, know that these designs are thoughtfully created, with love, resilience, and a touch of wonder.

Join me on this journey. Let's write your next chapter together—one that's uniquely yours.